How facebook.com can beat Google in Search engine game?

In this post, I will reveal how facebook.com can be a strong contender of new age search engine?

What Google has?

One should not forget that Google has the largest database in the world. Facebook has to spend a lot of time to build a genuine web page's (not content farms) database.

Second & far the most important thing is Google's algorithm. Very few people can build it or reverse engineer it, I guess.

Google's obstacles?

Most recently "Content Farms". Google is now refining the web page's database & adding weight to original content generating websites. Though, it's hard to put people's emotions/moods, geographical, religious thoughts, people's reactions & behaviors after major incidents/news in any man-made algorithm. The ideal search engine algorithm will create a social/public image of a user & return the search results based on that. That's what Social Search is all about!

Facebook's advantage?

Facebook has user's profile, likes/dislikes, interests/hobbies etc. They can use this information for Social Search.

Facebook has too many popular webpages (urls) shared by users. The have all the stats related to likes/dislikes & shared for particular link.

What Facebook is lagging at?

Facebook users also dump a lot of useless information needed for a beautiful search engine.

What it will take for Facebook to throw Google out of the competition?

Facebook should-

• Create their own to crawl original content generator websitesalso micro-blogging sites like twitter (to give real time search results).
• They should have internal crawlers to crawl the urls/links shared by users.
• They should construct a robust algorithm which will return search results based on their profile.

• And that's it!! Facebook has won the race :)